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Trademarks have been the crests of the Business Kings since time immemorial – after the 18th century industrial revolution. The same applies to 2D logos that are rubber-stamp authentications of age-old businesses. Therefore, create a business 2D symbol that shows your existence since the time of establishment. Now let’s get back to the commencement of the biggest and modern human uprising against cruel autocracy. And before we start, let me tell you one thing. Many 2D symbols of the past you see today have great historical facts and events to tell – with their screaming robust designs.
We all know the steam engine and spinning jenny became dominant symbols during this influential era. So please don’t assume that 2D logo designs services have become or becoming obsolete anytime soon. We can witness them as the more convincing cryptocurrency sidekicks – the Non-fungible Tokens (NFTs).
Trademarks were the train carriages and wooden spinning frame using coal and cloth respectively. Even the latter became business trademarks that fueled and flourished with time. Similarly, 2D logos for businesses have gone down in history. Not even 3D symbols can beat the likes of them and how they still live today.
We can envisage a running locomotive engine and women interlacing threads to create a full-sized textile. Now imagine stamping of 2D logos with every moving train wheel and hand pivoting entwining filaments like a spider’s web. Indeed, two-dimensional images are signature business badges you can trust with your eyes closed. We hope this small narrative is enough to attest the important of 2D logo designs.
Now let’s check out some amazing tips and techniques to help you design two-dimensional symbols for your business. Yes, you can also swap with 3D symbols like how Instagram, WhatsApp, Twitter, Facebook, and others have done it. Here we go!
Have a Good Well-sighted Business Vision
Have strong belief in your heart and vision like the first factory in the world – Slater Mill. Atkins & Pearce became global textile pioneers because they had a strong will to make their dreams a reality. The same vision award goes to the Chemical giant DuPont, Boston Manufacturing Company, and Ford Motor Company. Therefore, have a clear and dear business vision that is close to your heart. Not only will it help you accomplish your business objectives, but help you craft an elegant 2D logo.
Insightful Business Research
It’s good to have your vision and see your brand dreams come to life through a 2D logo design. But don’t forget to do in-depth research about your business. See where you can strike the perfect patterns and create remarkable ripples. The more you catch up with business secrets and insights, the better your two-dimensional drawings will become. Do not forget to note and document every important business niche detail you come across.
- Brainstorm Business Components
Now that you have done a good solid business research backed with a steadfast vision, it’s time to brainstorm. Jot every business component and cue that will help you design a more intriguing 2D logo outline. Remember, a creative cloudburst can help you add more inspiration and ingenious concepts. You can also use your creative cloudburst to draw something that stir customers’ imaginations.
Craft Brand Elements
Don’t forget to skim through different products, services, and other articles that define your business. In other words, these are hints of your brand and allow people to recognize you in a crowd. For instance, you can infuse rustic miniature pipe wrench, pliers, and hammers in a 2D logo design. We hope you got our point. So, don’t forget to introduce more business-related elements to your 2D logo framework. Please do not overwhelm your logo with a bucket-full, just add the best fundamentals that bring out the best business manifest.
Create a Logo Brief
Like doodling on walls and sketching abstract art on paper, draw a few random logo drawings. See what you get at first try and practice as much as you can. Although we are talking essentially about a logo sketch, don’t forget to note down bullet points in words.
Design multiple Logo Sketches
You can also craft multiple diagrams for your logo design. It will help you come up with more inspiring business ideas and concepts. Besides, we all know that many big brands and notable companies develop product prototypes prior to final product launch.
Add Typography
2D logos are incomplete without slogans and taglines in the form of text. To give a more classic textual touch, use different font styles to game up your logos. You can also invent your signature font or pick one from the list on MS Word that catches your attention.
Choose an expressive Color Palette
Have you ever heard colors expressing feelings and emotions? If you haven’t, cheer up because they synergize with human traits and moods. You can use a contrasting color shade if you run a cosmetics brand. Correspondingly, use green, blue, and lively colors if you’re into nature photography. Just choose the 2D logo design colors that compliment your online brand.
Choose Vector Graphics
Even though professionals prefer raster images for creating 2D logos, but using vectors can add magical fluidity into them. Besides, people love two-dimensional diagrams that are closer to 3D symbols in resemblance.
Prefer Minimalism over Complexity
No matter how inspiring and intricate your 2D logo looks, never let go minimalism. It will help you keep your business trademark humble – and all about its loyal customers. Besides, it is all about down-to-earth arts and aesthetics these days.
Conclusion
We hope now you know how to craft the perfect 2D logo framework. Don’t forget to replace your present-day 3D brand symbol with this more memorable business badge that stirs nostalgia. You can also search the internet for more tricks and strategies to invent the perfect 2D logo design. But please ensure simplicity if you wish to attract customers. Of course, you can different business prompts, elements, colors, and elevating silhouettes. Do anything in your power to create a powerful 2D logo with the most straightforward design possible. Good luck!
Author Bio
I am Priya Varma, and I have been working as Content Writer at Rananjay Exports for past 2 years. My expertise lies in researching and writing both technical and fashion content. I have written multiple articles on Gemstone Jewelry like moldavite and other stones over the past years and would love to explore more on the same in future. I hope my work keeps mesmerizing you and helps you in the future.